Many homeowners believe there’s a perfect moment to sell—a magical week when inventory drops, buyers surge, and prices peak.

In reality, most missed opportunities come from waiting too long rather than acting thoughtfully.

Markets don’t announce their turning points. They drift. By the time a “hot market” feels obvious, buyers have already adjusted their expectations.

What actually matters more than timing is readiness. Sellers who understand their local market, price correctly from the start, and launch with intention tend to outperform those chasing headlines.

We often see two similar homes sell weeks apart with very different outcomes. The difference is rarely luck. It’s planning.

Trying to outguess the market is stressful. Preparing for it is effective.